Cover Story:
True to Size

It’s hard to look good without feeling good. Distributors who ignore that maxim are bound to end up with disappointed clients. Here are the important sizing strategies that will get the right fit, every time.
By Sara Lavenduski



Apparel Sizing Glossary

Sizing is all about the look, but it’s also about knowing the right terminology. This glossary will give you everything you need to know about cuts, tailoring, necklines, hem lengths and more.
By Ashley Reid
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Corporate Casual Crackdown

Casual Friday is reeling. Corporate apparel is reverting back to style, and we go over all the products and sales strategies you need to get the look right for the future.
By Christopher Ruvo
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Fitting in at Work

Corporate apparel isn’t one size fits all. With our photo shoot, we’re showcasing the hottest office styles along with important tips and areas to watch to make sure that the sizing is just right.
By C.J. Mittica
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Hot Product Showcase
This Month: Sweaters and Vests
Product Showcase
  Manning the Clock
  | Critically Important
  Employing part-timers strategically can reap savings.
    Soliciting feedback keeps clients by your side.

How to sound like an expert even when you're not.

This month's topic: Embossing and Debossing

Answers >>
Each issue, Wearables University is
the educational source you need for promotional apparel. Fabrics, colors, sizing, decoration, terminology – we cover it all.
[TRENDS] Varsity Jackets
Equal parts nostalgia and eternal cool, varsity jackets are trending thanks to a renewed obsession by both the fashion and pop culture scene. No less a male fashion authority than GQ hailed the letterman jacket as one of its leading fall trends. More >>


Hot apparel, style how-tos and
need-to-know trends
Featured Video

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Featured Podcast
Wearables and Stitches staff writer Christopher Ruvo talks to Hank Harrell, vice president of sales and marketing at leading supplier Broder Bros. Co. (asi/42090), about trends and challenges in the promotional apparel marketplace for 2011.

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Meet the Editor

Contact C.J. Mittica if you have a great story to tell.